MOZ doesn’t just provide awesome SEO software. Their Whiteboard Friday posts help explain sometimes complicated concepts in an informal, highly entertaining and visually interesting way. This article and video provides Rand Fishkin’s tips on common mistakes you’ll want to avoid as well as his recommended process for choosing an SEO company.
This week we’re going to chat about how to choose a good SEO company, a consultant or an agency. It could be an independent person.
What I want to do as we get into this is help you to understand some of the mechanics behind SEO consulting work. This is a critical hire, because if SEO is important to your business, then the choice of which company or person to use is going to have a huge impact, probably one of the biggest impacts on whether you get great results.
There are a bunch of mistakes that people make when they go down this selecting an SEO company path.
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