Knowde News
chemical marketplace knowledge
Read about the future of industrial chemistry commerce
You've found Knowde's news and information portal.
Here, you can read about chemical industry trends, with a special focus on Personal Care.
However, if you want to experience Knowde itself and search our catalog that includes hundreds of Producers, thousands of Brands and tens of thousands of Products and Ingredients, then go to Knowde now and start finding the products you need to change the world.
Amazon’s Marketing Spend Soars to $8.2bn to Rival P&G and Unilever (Campaign)
Knowde Take: Beer, cars and Kindles? With it’s latest advertisements airing during the Super Bowl and a marketing budget that exceeded $8B last year, Amazon
ATEEZ’s Hoongjoong Just Proved Embellished Mullets Are Officially a Trend (Allure)
Knowde Take: And you thought mom jeans were the worst trend to return to popularity…2019 just witnessed the return of the mullet. Led by K-pop
Unilever Innovates Durable, Reusable and Refillable Packaging To Eliminate Waste (Unilever)
Knowde Take: What’s new about sustainable packaging? Just ask Loop Industries, the company that’s partnering with numerous large CPGs to create sustainable packaging solutions like
BASF and B2B Cosmetics form personal care partnership (IE Industry Europe)
Knowde Take: The personalization trend just met the vending machine…BASF and B2B Cosmetics’ latest technology allows users to create their own individualized personal care products
Who Will Buy Drunk Elephant? (The Business of Fashion)
Knowde Take: Don’t let it’s relatively modest sales fool you…Drunk Elephant will command a ten figure deal when it sells later this year. Who’s in
Unilever Is Working On A Cross-Media Measurement Model To Help Gauge Campaign Effectiveness (ADWEEK)
Knowde Take: A multi-channel approach is critical to engaging today’s customers so it’s no surprise that Unilever is working on building a cross-media measurement model to